All tools
ReplaceableSales & CRM
You can replace Clay.
What you hire it for: Find people who match your ICP.
Clay, list price
$149/mo
With Kryx
$149/mo
$1440 a year back from this one subscription — and the $29 covers two more agents on top of it.
The enrichment data still comes from a data provider, and it should. What this replaces is the $150/mo workflow layer sitting on top of it.
What the agent does
- Turns a plain-English ICP into a real Apollo search
- Returns leads with title, company, size and email when available
- Writes a personalised opening line per lead
What it does not
- Provide the data — you bring your own Apollo key, so you pay them directly
- Send anything
- Judge whether a lead is worth your time better than you can
The agent that does it
Lead Agent
Finds people who match your ICP every morning and writes the first line for each.
Things people ask it
- “Find 10 leads matching my ICP”
- “Write the opening email for lead 1”
- “Which of these leads is the best fit, and why?”
No card. It turns on immediately, and you only pay if you want to keep it past the first hour.